약학회지

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ISSN 2383-9457 (ONLINE)

Table. 4.

Table. 4.

PGEU policies for local pharmacists to provide digital pharmacy services28,29)

Goal Policy recommendations
Providing reliable digital healthcare slutions • Working with healthcare professionals, including community pharmacists, to develop digital health policies and services at the local or national level as appropriate for implementation
• Educating patients to manage their data and connect with healthcare professionals
• Ensuring equity in healthcare by providing lasting solutions for patients with limited digital literacy or limited access to the Internet and digital tools.
• Providing education on digital use within the pharmacy curriculum and continuing education/continuous professional development programs
Helping community pharmacists become a trusted source of health information • Enable pharmacists to access and update shared electronic health records as needed to identify and address potential drug and patient safety issues
• Helping pharmacists record real-world data in their day-to-day operations and connect pharmacies with patients as data holders and consumers within the European health data space infrastructure
• Continued investment by pharmacists in digital health infrastructure and adequate compensation for local pharmacy services
Using Big Data and AI • Linking electronic health records with electronic prescription systems and record patient medical data with patient consent
• Facilitating data exchange across healthcare facilities and interoperability of European information systems
• Ensuring transparency of information with clear standards, professional and ethical requirements and binding evaluation criteria
• Facilitating collaboration among various healthcare professionals and promoting integration of primary care systems
• Ensuring training in AI technologies and approaches from undergraduate through to the appropriate hands-on environment
Building trust in the use and reuse of medical data • Ensuring a high level of data security by building a reliable infrastructure
• Data access and analysis comply with European standards for privacy and data protection
• Compliance with ethical principles
• Create governance structures that ensure transparency and oversee data use and reuse
Consumer protection for cross-border online pharmaceutical and digital healthcare delivery within the EU market • Digital Services Act “What is illegal offline is also illegal online”
• Protect consumers and public health by strengthening the accountability of online service providers and drug delivery platforms and rapidly detecting and remediing illegal activity
• Expanding the scope of e-commerce – drafting guidelines to apply to online suppliers outside the EU who offer products, including pharmaceuticals, online to European consumers
• Collaborate with pharmacist organizations to take active action against markets that do not respect regulations and legal requirements

PGEU, pharmaceutical group of the European Union; AI, artificial intelligence; EU, European Union

Yakhak Hoeji 2023;67:85-93 https://doi.org/10.17480/psk.2023.67.2.85
© 2023 Yakhak Hoeji